POV
Are Department Stores Turning Off Their Base With Tech?
Estimated Read Time: 6 Minutes
The decline of department store revenue and customer footfalls over the last 20 years has been well documented. Are department stores responding with the right strategy (one dominated by technology) or are they missing out on a large part of their customer base?
Included in the full POV:
- Proprietary research from two WD customer surveys
- Recommendations on improving in-store experiences
- Insights on the future of department stores
Download the full POV to learn more!
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