From Elevating the In-office Experience to Architect of Record
What did we do?
Create a unified experience across DCA’s 100+ brands including new facilities, renovations, and remodels
Identified dominant brands across the 400+ locations to create a portfolio of brand experiences that stand out to customers
Developed a brand strategy, and architecture and operations guidelines through quantitative research and data-driven strategies
Served as Architect of Record for ongoing facility builds, remodels and relocations
Sink your teeth into it
Solutions
- Strategy & Insights
- Research & Insights
- Brand Communications & Visual Merchandising
- Brand Architecture & Positioning
- Innovation & Experience Design
- Concept Tiering Strategy
- Environments Concept & Schematic Design
- Operations Strategy & Design
- Operating Guidelines & SOP Creation
- Operations & Labor Assessment
- Architecture & Engineering
- AOR/EOR
- Civil Engineering & Site Development Services
- MEP, Structural, & Fire Protection Engineering
Strategy
Conducted in-depth qualitative research on dental experience and mapped consumer journeys to create ideal experience principles and themes
Design
Elevated the design and created a more relaxing, localized, and stress-free experience for office remodels and relocations
Operations
Assessed existing non-clinical consumer and operational experience and opportunities to standardize the experience across defined practice categories
Architecture & Engineering
Conducted surveys, design adaptations, architectural drawings and permitting assistance for a scaled execution program in multiple regions, states and markets in conjunction with dentist partners and regional management teams as the architect of record
If you liked this, then you'll love our Health + Wellness collection of POVs, thought leadership, and case studies.
Learn more about how WD can help innovate and scale your practice and then talk with our Health and Wellness practice leader, Dan Stanek, to get started.
Learn more about how WD can help innovate and scale your practice and then talk with our Health and Wellness practice leader, Dan Stanek, to get started.