A Used Car Experience That Makes New Cars Jealous
What did we do?
Revolutionized the used car buying experience
Conducted extensive customer research in order to understand the customers mindset and build an omnichannel experience that fits their needs
Designed a space and experience that seamlessly incorporated technology while building trust with the customer
Built the brand and the dealership from the ground up, creating a kit of parts in order to scale across the country
No cheesy plaid jackets allowed
Solutions
- Strategy & Insights
- Business Consulting
- Research & Insights
- Retail Portfolio Strategy
- Brand Communications & Visual Merchandising
- Brand Architecture & Positioning
- Brand Strategy & Identity
- Marketing Communications
- Innovation & Experience Design
- 3D Renderings & Animations
- Innovation Workshops & Visioning
- Digital Strategy
- Brand Communications Strategy
- Content Creation & Experience Design
- Digital Signage & Wayfinding
- Motion Graphics
- UX Design
- Architecture & Engineering
- AOR/EOR
- LEED Design/Project Management
- Prototype Architecture
- Sustainability Design
- Construction Solutions
- FF&E Procurement & Logistics
- Permitting & Planning
- Program Management
- Site Investigation & Due Diligence
Strategy
Turned the category on its head by putting the customer first
Design
Created the open, welcoming space to encourage dialogue about the customer’s needs
Digital
Leveraged technology to create a frictionless shopping experience that put the customer in charge
Architecture & Engineering
Produced a store playbook that reduced development time, streamlined brand standards, and created efficiency when adapting to site specific requirements
Construction Solutions
Leveraged fully integrated development services including program management, permitting & planning, site investigation & due diligence.
For more information on EchoPark visit www.echopark.com
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